According to J.D. Power and Associates 2011 Automotive Performance, Jaguar ranked among the top five nameplates, with improved scores for 2011. The study examines design and performance characteristics across 32 brand nameplates that make a new vehicle a delight to own and drive, and is based on owner evaluations of more than 80 vehicle attributes.
With an overall score of 857, Jaguar this year for the fourth consecutive year, earns a 2nd place ranking among brand nameplates. The all-new 2011 Jaguar XJ received a score of 867. The Jaguar XF ranks 3rd among vehicles in the Midsize Premium Car segment with a score of 844;
The study’s unique approach to measuring owner satisfaction and how much a customer likes or dislikes virtually every aspect of their new vehicle provides a powerful tool to manufacturers to influence future product development.
The 2011 APEAL Study is based on responses gathered between February 2011 and May 2011 from more than 73,000 purchasers and lessees of new 2011 model-year cars and trucks who were surveyed after the first 90 days of ownership.